In early 2000, Ford's then-CEO Jacques Nasser said, "Go back 100 years, Henry Ford put the world on wheels. Today, Ford Motor Company will put the Internet on wheels." Ford's stock price was $64 a share and the company was one of the most profitable corporations in the world. He was announcing plans for a new telecommunications system called Wingcast which was being built in partnership with Qualcomm and was set to debut 18 months later. Ford ultimately invested more than $100 million into the project before scrapping it and selling the remains for a mere $10 million. Pretty terrible. A lot has changed since then, especially Ford's stock price and profitability.
GM continued their plans and launched OnStar which is still not profitable, but at least it made it somewhere. Well Ford's back, and they've got a new partner: Microsoft. The new Sync will debut later this Fall in 2008 models and looks quite impressive: